One has over 500 million users, the other just over 100 million. But who are they and what’s their behavior? What’s their value to a brand? How old are they? What’s their education? How much do they make? Just exactly what does the Facebook vs. Twitter landscape look like? Good questions.
There are 550,000+ apps that are used on Facebook. Seventy percent of users engage with apps each month. There are one million app developers. Zynga, the top app developer, made $250 million in 2009. Of that amount, $80-$150 million is estimated to be profit, more net profit than Facebook itself made.
Otherwise, I guess you’d be working at the prestigious Online MBA and probably had come up with this nifty infographic about online gaming. There’s nothing terribly surprising about the numbers, although it is worth noting that PS3 gaming hours trail behind both Xbox 360 and PC at 5.8, 7.3, and 6.6 hours per week respectively.