Websites need a formula – a vivid blueprint that painstakingly weaves technicality, design and detail into something iconic and memorable. Without it, most wouldn’t function for more than a moment and they certainly wouldn’t impress.
In 2011, online advertising has beaten out print and radio as the number two place ad dollars are spent. But how did it come to be that way? Four thousand years ago Ancient Egyptians invented advertising by carving public notices in steel. Fast forward to the present day, and in-text online ads, Facebook Like-driven campaigns and viral commercials, such as the Old Spice Guy, are common form.
The PC didn’t magically appear in its current wide-screen, multi-core, HD/3D viewing form overnight. It took many years (30, to be exact) to evolve from the venerable IBM PC of 1981 to the high-powered tech gadgets of today. The original idea of the PC was sound: using off the shelf parts combined with a relatively open, but fiercely curated set of standards so we wouldn’t have to reinvent the wheel every time we wanted to advance from one version of the PC to the next.