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NetProspex have tracked social media usage by the firms’ employees to develop a ranking of the 50 most “social” companies.
The infographic offers some additional information, as well. For example, they’ve measured what social networks are most popular among the employees of the US’s largest companies (LinkedIn comes out ahead of Facebook, and just 3% of employees belong to Twitter).
Nielsen periodically releases data from its studies of consumer behavior online. Here are the latest findings regarding social networking, branding and world net usage.
Total Time Spent Worldwide
The average American spends more than 60 hours a month online. This is the equivalent of 30 straight days a year.
With the recent rise of location-based social networks likeFoursquare, Gowalla, and Loopt, it would appear that location technology is something new. But in fact, humans have been inventing clever ways to locate each other for many thousands of years.
Even the basic technology that makes today’s location-based checkins possible — cellular triangulation and the global positioning satellite system — have their roots in decades old research projects, and the math today’s apps use to pinpoint your locale hasn’t change too much since the days of Copernicus.
During the four weeks to follow, the world’s eyes and ears will be directed towards South Africa, following one of the world’s premier sporting events. Soccer may not be overwhelmingly popular in the United States, but on a global scale, the World Cup is the largest sporting event in terms of viewership. Collectively, more than 26 billion viewers watched the games of the 2006 FIFA World Cup in